Fast-rising
singer and entrepreneur, Nnakwuzie Raphael Ekene, a.k.a Don Carta is
stopping at nothing to make a name for himself on the country's music
scene, despite admitting that the industry is a very tough one.
Speaking
on his foray into music while in a chat with NollyNow, the
Doncarta Group of Companies henchman harped on the toughness of the
Nigerian music scene.
“It
hasn’t been absolutely easy. Music industry is a very tough terrain
and one has to be very determined and focused to be able to make it
in this industry. However, one thing about doing what you love is
that you end up doing it for the passion. So, the experience has been
bitter-sweet, in all, we thank God. The best part of this work is in
the satisfaction that comes with the knowledge that you’re passing
across a message to someone somewhere, without having to meet them
face to face; and in the fact that the message is a timeless, one
which will still be available for someone else to listen to even when
you’re gone. Music has always been my first love; before I even
thought of taking music professional, listening to good music had
always been my escape route. It leaves me fulfilled and calm, so it
was my undaunted love for good music that basically propelled me into
making one.”
On
the challenges he has had to grapple with since his debut, he stated;
“I guess it should be the fact that I rap majorly in Igbo. But the
fusion of English in some of my songs makes it a bit easier to
understand, even for someone who isn’t Igbo. Also, there are other
challenges; like releasing a new song and not getting the amount of
love you thought the song will get, but we keep being steadfast, we
keep trying because I for one won’t let little challenges stop me.
The most predominant challenge would be the penetration of the
southern/western market/audience. One might release a song and it
would be so popular in the east but what about other places with
other tribes, like Lagos.”
However,
he admitted that despite the challenges, he has been able to record
notable successes. “I have got people who love me and my music. My
debut got a whole lot of positive responses. I thank God for that and
I believe that I have been able to carve out a niche for myself.”