NFC, NIPSS chart new direction for Nollywood

*Ag DG of NIPSS Jonathan Mela Juma)

Nigeria’s creative industry, particularly the film sector is set to receive the needed boost as

the Nigerian Film Corporation,NFC, in collaboration with the National Institute of Policy and Strategic Studies,NIPSS, has concluded plans to organize a Think Thank Conference geared towards formulating a policy framework that would engender its growth and development.

In furtherance to the earnest desire of the present administration to ensure that the creative and particularly the film industry is positioned to create the needed value chain of businesses and fast track a transformation of the creative industry to a creative economy, the two agencies of government on Monday, September 25, inaugurated the Joint Committee for the organisation of the Think Tank Conference.

At the inauguration of the Joint Committee which took place at the National Institute for Policy and Strategic Studies, Kuru, Jos, both agencies of government expressed their commitment towards the hosting of a successful conference. While the NFC has the mandate to develop the Nigerian film industry, NIPSS has the mandate to develop Policy and Strategic roadmap for the nation.

Speaking at the event, NIPSS’ acting Director General Jonathan Mela Juma, mni commended NFC for taking up the initiative on the Film and Creative Think Thank Project. Juma described the entire project as that which will further signpost the film and creative industry of Nigeria as alternative investment portfolio in Nigeria. He assured that NIPSS would ensure that the project is successful by leveraging on the goodwill of its strategic partners.

Also speaking at the inauguration, NFC’s Managing Director, Dr. Chidia Maduekwe commended NIPSS for taking up the partnership with NFC to drive the Think Thank Conference. Represented by Brian Etuk, the Corporation’s Head of Public Affairs and Intergovernmental Affairs, NFC he said, was determined to assist government transform the nation's film and creative industry into an economy, with robust tendencies to generate employment and create wealth.