Heritage Bank’s sponsored
entrepreneurial competition show, which is Nigeria’s foremost
entrepreneurial reality TV show; 'The Next Titan' is back for the
fourth season.
The reality TV show is scouting for
ambitious entrepreneurs seeking to demonstrate their entrepreneurial
acumens with unbeatable business ideas, commercial insight and
business savvy to stay out of eviction line in order to win the star
prize of N5 million and a brand new car for the support of their
business.
The season 4 auditions will commence
next week in Abuja, before moving to Port Harcourt and Lagos.
Addressing the press earlier in the
week, the Executive producer of the show, MideKunle-Akinlaja said,
Season 4 promises to be more exciting as auditions will kick start
next week in Abuja, before moving to Port Harcourt; and then Lagos
with a lot of exciting pre-show activities such as Top 50 Boot Camp
holding in Lagos, Premiere Show Gala Evening and many others.
This season 4, Akinlaja said they have
extended auditions to the South East which will hold in the city of
Enugu, courtesy Hero Lager
On the importance of The Next Titan' ,
the executive producer said 'It lies in igniting entrepreneurial
spirit, and showcasing the possibility of entrepreneurship in
transforming lives with just an idea that can be scaled to greatness
with a market and with Nigeria’s population. “Also, the show,
by scouting for young talented people who have entrepreneurial
acumens, grooming them through a rigorous task and boardroom process
and eventually funding a winner’s idea, leading to an opportunity
to create jobs for themselves and others, is indeed a big contributor
to the socio-economic development of Nigeria,” he added.
Speaking further, he said the show
which has top Nigerian business leaders such as KyariBukar,
Chairman, Nigerian Economic Summit Group; Tonye Cole, CEO, Sahara
Group; and other captains of industries as judges is designed to
sharpen and ignite the entrepreneurial spirit in young Nigerians, and
It represents opportunity, inspiration and more importantly
recognizes ordinary Nigerians that have determination, gusto and a
‘can-do’ attitude with some of the best business ideas.
16 finalists will live together for 10
weeks, battle one another over 10 tough business tasks and they will
be gradually eliminated until one remains. The contestants will have
very real street smarts in order to make it through the challenges,
and the contestants will prove their entrepreneurial acumens through
various business-challenges on the 10-week show. The winner of season
3 edition, Marvis Marshal-Idio, a graduate of Architecture from
University of Uyo, and holder of Master’s Degree in Interior
Designs from Florence Designs Academy, Italy had a crazy business
idea of turning trashes into furniture and furnishings.
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